Dinaz Vervatwala: 'The Fitness Guru'

Dinaz has the distinction of launching Hyderabad’s first & at that time the only, exclusive fitness studio for women.In 1993, the foundation was laid for a brand that has become synonymous with fitness.Dinaz's has branches all over Hyderabad and its newly opened Himayatnagar branch is a state of the art full fledged aerobics studio.

Dinaz’s was built on the firm belief that women can be empowered to take charge of their lives by taking better care of their health. Working tirelessly towards this objective, the organization has touched the lives of thousands of women over the years, helping them live better, more fruitful, and ultimately more satisfying lives.

Dinaz Vervatwala 'The Shahnaz of fitness' was also quick to identify the growing need for qualified professional trainers in the country. Consequently, the organization introduced certification courses in Group Exercise Training and personal Training. The programmes conformed to the stringent standards laid down by the American College of sports medicine (the world’s foremost authority on fitness education). Alumni of these courses have found successful careers at leading gyms and aerobics studios in Hyderabad.

Dinaz's has established itself as Hyderabad’s premier fitness studio thereby setting a new benchmark for the fitness industry-bringing in global standards of quality and expertise.

Dinaz's Fitness Studios are equipped with world class facilities, the latest training gear, air-conditioned rooms and aerobic space, all surrounded in a warm and welcoming ambience.Its team of certified instructors, supported by dedicated and competent administrative staff, make it the most unique fitness studio in Hyderabad.

Born and brought up in Tatanagar, Dinaz did her schooling at Jamshedpur, and later left for Mumbai to pursue her under graduation in accountancy . She is a prime example of how zest and energy of life, coupled with a will to succeed can turn a person from a modest background into a super achiever.

A fire accident three years back, left her 60 per cent charred. She bounced back from that accident with sheer will power to build on the Rs 2-crore Dinaz brand and establish a countrywide footprint.

Dinaz's efforts has recently strengthened with the Gurgaon-based SMB consultant Milagrow picking up a stake in the company.

The organization has now evolved into a Private Limited Company, with a sleek, vibrant new visual identity. The new logo captures the essence of Dinaz ’s mantras – Fitness, Energy and Glamour – and reflects the organisation’s commitment to infuse well-being into the lives of every individual.

Very recently, this famous city aerobics instructor and founder of the most popular name in aerobics classes in Hyderabad, successfully completed her 26-hour marathon aerobics session that she started at the Secunderabad Polo Grounds on 9th jan 2010, and drew unflinching adulation from some of the biggest names around.

Performing on stage with shuffling groups of volunteers, Dinaz kept up with it for 26 hours in a row, smiling and energetic right till the end. Sporting a super-toned body that was beamed live across TV channels, the 40-something also provided inspiration to lakhs of women (and men) across the city and state suffering from weight and health issues, about what they can aspire for.

Dinaz's name will be in the next edition of the Guinness Book of World Records for this feat.